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Facial Recognition and Face Collation

Welcome back to the third part of our thrilling facial recognition deep dive. Can you believe we’ve made it this far? Time flies when you’re having fun. And speaking of time, today we’re going to explore a treasure trove of memories and revenue potential that you might not even know you possess! Let’s tug at those parents’ heartstrings!

Discover the Gold Mine

What if I told you that you were sitting on an archival gold mine? If you have worked with the same school for multiple years, you have the potential to generate timeline or journey products. By using facial recognition to create a timeline product, you can create beautiful, nostalgic photo collections that showcase the growth and development of children over time.

It’s like a visual journey through their lives, and parents absolutely love it!

Yeah, we know. Manually sorting through your back catalog of images is tedious. Thanks to the magic of facial recognition, you can now find each child’s previous images taken by your studio in seconds. Timeline products have never been easier!

What is Face Collation, and How Does it Work?

Say hello to the game-changer: Face Collation!  This fantastic feature takes facial indexing and matching to a whole new level. It allows you to identify a single photo that references each subject in your back catalog. No more sifting through years of photographs!

So, how does it work? Simple! You need one set of data and images, preferably the most recent year, to create the subject information with one identifying photo indexed and associated with the subject record. Then, you upload all the remaining years’ photos into an unknown gallery, ensuring all faces are indexed. Now comes the magic moment: unleash our Face Collation AI and watch it find all the photos belonging to each subject from over the years. Voilà!

That’s just a brief overview. Want to see the nitty gritty? Click here to see our knowledge base document on the feature.

Making Memories Last a Lifetime

The timeline products are just the beginning of the potential goldmine of revenue. Think about re-targeting at the end of the school year. How powerful would it be to remind parents of all the wonderful memories you’ve captured throughout their child’s year? With face collation, you can make that happen effortlessly.

Unlocking the Past

If you’ve acquired a new business and inherited a massive backlog of photos, fret not! Facial recognition and face collation are here to save you once again. Just run those old photos through the system and let the AI work its magic to match subjects and create delightful galleries to promote and sell. With this technology, you can offer personalized products that hold immense sentimental value for your customers. What’s not to love?

If we reflect on the data from our 2023 Annual School Photography report, it’s clear that the main purchasing driver for parents is to capture a moment in time. The data doesn’t lie. Start utilizing face collation to provide parents with products they really want.

So, let’s embrace the power of facial recognition and face collation. It’s the key to unlocking your archives and new opportunities to create products that touch people’s hearts and bring smiles to their faces.

To view the other blogs we have on harnessing the power of facial recognition, click here and here.

Until next time, keep capturing those precious moments!

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